General SEO7 min read
How to Use Google Trends for SEO in 2025
Learn how to spot rising queries, validate them with Semrush, and turn Google Trends spikes into results.
With more than a decade of experience as a managing editor, Alex has led content and SEO teams at startups, established enterprises, digital marketing agencies, and print publications. His SEO strategy work has earned clients top rankings for competitive keywords across verticals like SaaS, programmatic advertising, legal services, ecommerce, and more. He‘s also a niche site tinkerer and AI enthusiast.
Expertise
- content editing
- seo
- content operations
- content writing
- content strategy
Education
- University of North AlabamaBA in English/Professional Writing
Author
Local SEO7 min read
What Is Local Business Schema Markup? And How to Add It
Learn how local business schema helps search engines and AI tools understand your business and increase visibility in search results.
Local SEO3 min read
How to Get Your Local Business Listed on Amazon Alexa
Learn how to get your business to show in Amazon Alexa searches to increase your brand‘s visibility.
Contributor
General SEO7 min read
How to Optimize for AI Search Results in 2025
Learn AI search optimization tactics to get cited by ChatGPT, Perplexity, and Google AI Overviews. Start capturing high-intent traffic.
On-page SEO16 min read
What Is Click-Through Rate (CTR)? + How to Improve It
Learn what click-through rate (CTR) is, how to calculate it, and tips to boost it across ads, email, and search.
Technical SEO7 min read
What Is a Markup Language? [+ 7 Examples]
A markup language is a system for defining the structure, presentation, or purpose of text within a document.