AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

Recent news

Discover the “Highlights” Feature in SEO Writing Assistant

The SEO Writing Assistant is a tool from Semrush that helps you fix and edit written content. It is useful in providing small businesses and content marketers with support for creating high-ranking content.Now, a new feature in the tool highlights areas of your text that...
Product News
April 19, 2023

ContentShake: Easily Create Engaging Content That Clicks with Your Customers

Writing high-quality content requires dedication and topical expertise. You should also have a good idea of how to assemble and optimize it to generate organic traffic and conversions.But what if you could do it faster while keeping the human element in your articles?Che...
Product News
April 18, 2023

Semrush Partners with MFour to Help Businesses Increase ROI Through Consumer Surveys & Behavior Data

Semrush, a leading online visibility management SaaS platform, today announces its collaboration with MFour, creators of the Studio platform for consumer discovery. The partnership will offer businesses insight into the motivations that drive online, app and location buy...
Product News
April 17, 2023

[Earth Day Study] Fossil Fuel Searches Spike 23,900% Over Last 3 Years

This year, the annual holiday celebrating our planet falls on April 22. Earth Day marks a chance to take stock of how far we have come with sustainability efforts, where we still need to improve, and what we need to do to get there.Internet search trends and traffic data...
Data & Insights
April 13, 2023

Find More Insights with Upgraded SERP Features Data

Do you wish you could know how much traffic your competitor gets from their SERP feature rankings? Now you can find out.Today, we’re rolling out an update that changes how we collect and present data on SERP features.Here’s what’s new:
Product News
April 11, 2023

Elevate Your Social Media with AI Social Content Generator

As anyone in the social media marketing world knows, creating high-quality, effective social content is a lot harder than it looks. Between coming up with enough fresh ideas, actually creating that content, and maintaining a consistent brand voice, it can sometimes feel ...
Product News
April 6, 2023
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Semrush Newsroom

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.