Influencer Analytics: Build spot-on influencer marketing campaigns
Influencer marketing is powerful and gains more and more proponents every year. But it’s not always marketers’ favorite channel. A lack of transparency and analytics (and hence, wasted budgets) often lead us marketers to turn to other channels. But done right, influencer...
January 24, 2022
Website Testing: Make Sure Your Site Looks Great and Functions Correctly, Everywhere
You may have the most appealing site design and the coolest features, but if your site doesn’t look good and function correctly across browsers, devices, and locations, it just doesn’t count. While everything may work smoothly on Safari’s latest version, your design or t...
January 20, 2022
Video Collector: A brand new way to collect user-generated video reviews and testimonials
User-generated video reviews are a great way to promote your brand, showcase social proof, build trust, and even boost conversions. Sounds like a marketer’s dream come true, so why isn’t everyone using them?Because it’s not that simple. You have to reach your happy custo...
January 20, 2022
Semrush Acquires Backlinko.com, Adds 500K in Monthly Traffic
Semrush (NYSE: SEMR), a leading online visibility management SaaS platform, today announces the acquisition of Marketing and Search Engine Optimization (SEO) training platform Backlinko.With more than 500,000 visits a month (non-paid traffic, as of December, 2021), Backl...
January 19, 2022
Semrush Appoints Marcus Tober as SVP of Enterprise Solutions
Semrush (NYSE: SEMR), a leading online visibility management and content marketing SaaS platform, has named SEO marketing veteran and founder of Searchmetrics Marcus Tober to the role of SVP of Enterprise Solutions.The Enterprise Solutions team led by Marcus will be resp...
January 12, 2022
The Rephraser: A Quick and Clever Way To Rewrite Text in SEO Writing Assistant
With the holiday season in full swing, we know it can be a challenge to consistently create quality content for your festive campaigns.Indeed, as Santa himself knows, success often depends on that extra bit of help — and that’s why we’ve provided you with a little Christ...
December 22, 2021