AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

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Reach Your Target Customers with Audience Insights Research

Reaching your target customers effectively is a big part of marketing success. With Audience Insights, a new report in the SEMrush Traffic Analytics tool, you can pinpoint the most relevant media and connect with new users that none of your competitors has won over yet....
Product News
May 22, 2020

Attract More Customers Online with Knowledge of Any Website’s Traffic Journey

If you’re wondering how to attract customers online at a lower cost and higher efficiency, we have great news for you. SEMrush Traffic Analytics can now outline the complete traffic journey for any website, be it that of your competitor, client, or prospect.
Product News
May 15, 2020

Keyword Research: All Recent Improvements and How They Work Together

Keywords are the basis for further work on both overtaking competitors and creating on-demand content. We had achieved a measure of success in the quality of the keyword data provided, but we needed internal uniformity of the keyword research tools. So, we have devoted t...
Product News
May 12, 2020

Streamline Competitor Monitoring in Regional Markets and Business Niches

Competitor monitoring can be time-consuming — or effortless and accessible if you have an intelligent website competitor analysis tool at hand. Semrush Market Explorer now has a solution for benchmarking positions in regional markets and monitoring your diverse product p...
Product News
May 4, 2020

Competitive Research Solution for the Entire Company

Often, a company acquires a subscription for one of its specialists, but that specialist only uses a small percentage of the toolkit's full capacity. If this is the case for your company, why don't you and your colleagues share the subscription?Our tools provide detailed...
Product News
April 14, 2020

Competitive Research Solution for the Entire Company

Often, a company acquires a subscription for one of its specialists, but that specialist only uses a small percentage of the toolkit's full capacity. If this is the case for your company, why don't you and your colleagues share the subscription?Our tools provide detailed...
Product News
April 14, 2020
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Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.