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AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

Recent news

Projects: New Management Opportunities

Do you believe you can chase two hares and catch both? Then what about five, fifty, or even two hundred? Remembering the details of all your SEMrush projects is not easy, especially if at the beginning of your journey to online visibility you called your first projects s...
Product News
August 12, 2019

Organic Research: Ranking History For A Keyword

Is your website affected by keyword cannibalization? Do you want to know how a competitor has taken a leading position and for how long? Which competitor’s pages were ranking by a specific keyword at any given time?You can get answers to all these questions with the help...
Product News
August 8, 2019

Site Audit: New Features for Site Migration

Site migration is without a doubt a very important stage in the life cycle of a website. You have to pay attention to many details in order to keep your SEO machine running and to avoid damaging anything. Site Audit, SEMrush’s unique multi-tool for technical SEO, now pro...
Product News
August 2, 2019

Advertising Research – the Latest Updates

Meet the new, reinforced and upgraded Advertising Research report – a more accurate, comprehensive and intelligent version of the Advertising Toolkit's finest!
Product News
July 26, 2019

Analyze and Optimize Marketing Strategies with Traffic Sources Comparison

Hacking your competitor’s strategy sounds nice. How about getting an overview of digital marketing channels for a bunch of rivals at once? This is what Traffic Sources Comparison does for you.
Product News
July 25, 2019

Brand Monitoring: Track Your Brand Mentions on Instagram

Instagram is still one of the fastest-growing social media networks, and you can’t ignore it. Every life story becomes online-visible through likes, comments, and of course hashtags, which have already been the new generation jargon for a while.
Product News
July 19, 2019
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Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.