AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

Recent news

SEMrush Revamped Stats Page

Living in the information world we refer to statistics on many occasions. We use facts and figures to back up our business decisions or to confirm the credibility of a prospective partner. That’s why we at SEMrush care so much about the relevancy of our stats.
Product News
November 1, 2018

Brand Monitoring: Sentiment Analysis

Talk is cheap, isn’t it? But people will always talk, and you will have to listen, especially if you own an often discussed brand. We can’t make everybody say only good things about you, but we can help you track your brand online mentions more easily and conveniently. M...
Product News
October 9, 2018

Competitive Intelligence 2.0: The Power of Data in the Service of Your Business

10 years ago SEMrush began as an SEO solution aimed at making online competition fair and equal for everyone. After a decade of trailblazing experiments and hard work this small startup has grown into the world's leading competitive research service covering all areas of...
Product News
September 4, 2018

UTM-builder in the Social Media Poster

The much anticipated UTM builder is now available in our Social Media Poster!It allows you to add UTM parameters to your links, such as campaign name, campaign medium and campaign source. The latter gets pulled automatically, depending on the social network you are posti...
Product News
September 4, 2018

CPC Map Tool: Go Local to Go Big with Your PPC Campaign

The day has finally come. We are proud to introduce our brand new and very promising tool — CPC Map — and offer you the chance to make an evolutionary leap in your local advertising campaigns.
Product News
September 3, 2018

Keyword Magic Tool: The Biggest Database on the Market!

Today we have a very special cause for celebration. This update is set to blow your mind. You’re now all set to build the most profitable SEO or PPC campaign as our big hitter, the Keyword Magic tool, is more high-powered than ever before. We have increased not only the ...
Product News
September 2, 2018
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Semrush Newsroom

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.