Last updated: October 11, 2025

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    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    nbc.com Web Traffic Statistics

    Get a snapshot of nbc.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    nbc.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In September nbc.com received 14.19M visits with the average session duration 05:49. Compared to August traffic to nbc.com has increased by 10.74%.
    Total Visits last 3 months
    Sep14.19M
    Aug12.82M
    Jul10.27M
    Get marketing insights →10x daily insights. Free!

    nbc.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Nbc.com's core audience is located in United States followed by Canada, and Mexico.
    Country
    All devices
    Desktop
    Mobile
    United States87.82%12.47M34.75%65.25%
    Canada2.12%301.25K41.81%58.19%
    Mexico1.14%161.44K27.76%72.24%
    United Kingdom1.11%157.73K36.69%63.31%
    Brazil0.62%87.75K23.91%76.09%
    See all countries →10x daily insights. Free!

    nbc.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On nbc.com, visitors mainly come from Direct (46.65% of traffic), followed by google.com (30.29%). In most cases, after visiting nbc.com, users go to adobe.com and xfinity.com.

    nbc.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how nbc.com appears across today’s top AI platforms:
    • 4K visits from ChatGPT
    • 817 from Perplexity
    • 282 from e2f.ai
    • …and more!
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    nbc.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Nbc.com’s traffic has dropped by -2.39% month-on-month down to current organic search traffic. In addition, paid search traffic stays the same.

    nbc.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    nbc.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to nbc.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    nbc
    N
    1450,0000.994.05%
    nbc tv schedule tonight
    I
    1201,00001.8%
    what's on nbc tonight
    I
    160,50000.54%
    nbc schedule
    I
    140,50000.36%
    nbc schedule tonight
    I
    133,10000.29%

    nbc.com SEO Audit

    Check out nbc.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
    Assess your website’s performance and fix all associated issues
    Make sure Google bot can crawl and index your website
    Scan your website for 130+ technical and SEO mistakes

    nbc.com SEO Audit and Website Health Check

    See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds
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