Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May yandex.com received 250.92M visits with the average session duration 08:03. Compared to April traffic to yandex.com has increased by 5.28%.

Visits

250.92M

+5%

Pages / Visit

4.12

Avg. Visit Duration

08:03

Bounce Rate

50.91%

Total Visits last 3 months

May250.92M

Apr238.33M

Mar280.39M

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yandex.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Yandex.com's core audience is located in United Kingdom followed by Russian Federation, and United States.

Country		All devices	Desktop	Mobile
United Kingdom	16.51%	41.43M	2.33%	97.67%
Russian Federation	14.86%	37.28M	15.24%	84.76%
United States	13.03%	32.69M	18.33%	81.67%
Indonesia	7.79%	19.55M	6.62%	93.38%
India	5.45%	13.67M	14.87%	85.13%

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yandex.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

May 2025

On yandex.com, visitors mainly come from Direct (71.81% of traffic), followed by google.com (11.69%). In most cases, after visiting yandex.com, users go to yandex.ru and vk.com.

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yandex.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Yandex.com's audience also visits deepl.com, followed by onlinedoctranslator.com, and openl.io.

deepl.com

Visits:

255.44M

onlinedoctranslator.com

Visits:

3.89M

openl.io

Visits:

992.59K

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yandex.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Yandex.com’s traffic has dropped by -6.92% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -67.62% down to current paid search traffic.

Organic Search Traffic

69.26M

-7%

Paid Search Traffic

13.45K

-68%

Branded Traffic Share

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yandex.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

yandex.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to yandex.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United Kingdom

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
yandex	N	1	450,000	2.3	53.67%
yandex games	N	1	18,100	0.52	2.15%
english to russian	C I	2	90,500	0.16	1.78%
yandex image search	N	1	12,100	0	1.44%
yandex translate	N	1	12,100	0.38	1.44%

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yandex.com Backlink Analytics

Analyze and track yandex.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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yandex.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

1.08M

325.69M

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yandex.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to yandex.com has increased by 0.89% and equals 325.69M. The amount of referring domains has increased by 0.92% and equals 1.08M.

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