5 min read
Do TLDs Affect SEO?
Does using an alternative TLD or so-called new-gTLD affect SEO? Common knowledge suggests that it doesn’t, so why do people insist that you use ‘.com’?Nick SawinyhDec 21, 2020
The SEO, SEM, PPC and Content Marketing Blog - Semrush
Competitor Intelligence & Research
9 min read
How to Reverse Engineer Competitors’ Backlinks (and find valuable links)
Links are still one of the most vital parts of SEO and the best place to find backlink opportunities is your competitors‘ backlinks profile. Knowing what is working for your competitors not only shows you what to replicate but it will also stimulate new ideas for your content campaigns and where to find backlinks your competitor hasn‘t found yet.Kevin IndigDec 14, 2020
4 min read
Analyzing Google’s December 2020 Core Update
On December 3rd, 2020 Google announced that a core algorithm update was starting to roll out. Check what has happened so far, and which industries seem to be SERP winners and losers, and which websites seem to be the most affected ones.Erika VarangouliDec 11, 2020
4 min read
Best Practices for Content Delivery Networks (CDN) SEO
A content delivery network (CDN) definitely wins the SEO battle when it comes to page speed optimization techniques. Server location does matter a lot for search engine rankings and there are issues with internal web hosting. Plenty of discussions, how-to-guides and articles supporting CDN usage are already all over the Internet. So, let us not add one more to it.William JohnsonDec 11, 2020
13 min read
How to Use Rich Results for Ecommerce to Improve SERP Visibility
Ranking well in search results is not the end of the line. Ecommerce brands still need to work hard to convince users to click-thru to their websites. These 5 essential structured data elements should be present on every ecommerce website and will provide social proof to the user, a better understanding of each page for search engines, and a better “curb-appeal” for each search listing.Cooper HollmaierDec 11, 2020
34 min read
The Ultimate Guide to Writing an Ebook for Your Business [FREE Template]
Wondering how to write an ebook that fully explores your topic but doesn’t overwhelm your reader to the point that the information is difficult to understand? This guide will walk you through each step of writing and publishing an ebook and provide you with a FREE ebook template.Maria RaybouldDec 03, 2020
Editors' Choice
12 min read
Link Building for SEO: A Guide to the Basics
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.Rachel HandleyJan 17, 2025
10 min read
Local SEO: What Is It & How to Do It
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.Carlos SilvaDec 04, 2024
7 min read
Check Website Accessibility: Manual Checks and Tools to Use in 2025
Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.Luke HarselNov 27, 2024
11 min read
What Is SEO? An Intro to Search Engine Optimization
SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.Rachel HandleyNov 25, 2024
19 min read
Keyword Research for SEO: What It Is & How to Do It
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.Rachel HandleyJun 25, 2024
7 min read
Semrush Copilot: Your AI Assistant for Faster SEO Insights
Semrush Copilot helps you save time in common SEO analysis and planning. It does this by automatically analyzing several key Semrush tools and reports to offer actionable recommendations and present a prioritized list of SEO activities.Brenna KellyMar 19, 2024
Competitor Intelligence & Research
9 min read
What Is a Competitive Analysis? (with Template + Examples)
Learn how to do a competitive analysis and compare your brand against your competitors.Alex LindleyMay 12, 2025
8 min read
Banner Ad Sizes: Choosing the Right Size
Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.Grace BrennanOct 18, 2024
6 min read
What Is Ecommerce? How It Works & Getting Started
Ecommerce is selling products and/or services online via websites and apps instead of in physical stores.Sydney GoOct 15, 2024
6 min read
What Is Marketing? [Simple Definition, Purpose, & Types]
Marketing is all the activities your brand uses to reach your target audience and turn them into buyers.Sydney GoOct 11, 2024
10 min read
How to Make an Ad, Step by Step
A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.Grace BrennanSep 05, 2024
8 min read
How to Find YouTube Influencers
Need help finding influencers on YouTube for a partnership campaign? Follow these steps.Grace BrennanApr 18, 2024
7 min read
10 Small Business Trends for 2025
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.Ankit VoraFeb 19, 2024
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7 min read
Which Companies Spend the Most on Digital Advertising? [Study]
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.Shannon O‘SheaNov 14, 2023
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4 min read
Average CPM for Display Ads: Benchmarks by Industry [Study]
If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.Luke HarselOct 23, 2023
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4 min read
Advertising Trends: The Most Popular Types of Digital Ads [Study]
By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.Luke HarselOct 10, 2023
2 min read
Top YouTube Searches
We‘ve compiled the top YouTube searches of 2022. Get the YouTube search insights you‘re looking for.Carlos SilvaDec 23, 2022
1 min read
Top 100: The Most Visited Websites in the US [2025 Top Websites Edition]
This post uncovers the top 100 most visited websites in the US, deep-diving into a few industries — Media, Retail, and Streaming Services — that show the biggest position changes.Natalia ZhukovaDec 23, 2022