Integrations

Google Analytics and Google Search Console
By connecting your Google Analytics and Google Search Console accounts to Semrush, you can analyze your website’s data directly within the Semrush interface. This integration allows you to view key insights in one centralized location. For more details on integration points, see the dedicated article.

Google Ads
Google Ads can be connected to several apps from the App Center, such as the Ads Launch Assistant or AI Automated Data Connector. Whether you're launching your first ad campaign or optimizing existing ones, these apps are designed to streamline the process and maximize your results.

Additionally, the PPC Keyword Tool allows you to easily export and import campaigns between Google Ads and Semrush, even though there is no direct integration between them. You can start by uploading an existing campaign to Semrush, refining your keywords, exporting the updated file, and then uploading it to Google Ads. Alternatively, you can create a new campaign from scratch in Semrush and export it directly to Google Ads.

You can also add Google Ads data via specialized widgets in My Reports.

Google Business profile
You can add local SEO data to My Reports using a variety of available widgets. Google Business Profile integration is accessible with the Pro tier of the My Reports suite.

Google Business Profile can also be connected with Social Poster for managing your social media posts, and with GBP Optimization, Review Management, and Listing Management for handling business information and location reviews.

Gmail
Connect your inbox to Link Building Tool and Backlink Audit to send emails for backlink requests and removals from the Semrush interface.

Google Docs
Connect the SEO Writing Assistant and AI Writer (Chrome browser extension) to Google Docs to grade your content drafts in progress.

Looker Studio
Import data from Domain Analytics, Position Tracking, and Site Audit into a Looker Studio dashboard.

Google Sheets
Export insightful reports from Position Tracking campaigns, Traffic & Market dashboards, and the AI Automated Data Connector app directly into Google Sheets for further analysis.

Google Search
Use SEOquake to analyze metrics of Google search results as you make queries in your browser.

Get free training on Semrush functionalities

Facebook
Connect your business page to schedule and track posts directly from Semrush in the Social Poster. Then, you can track your page's progress against your competitors’ pages in the Social Tracker. Connect Facebook with Social Analytics to monitor your social profile performance.

Pinterest
Connect to Social Poster and Social Tracker to schedule pins and track engagement next to competitors.

LinkedIn
With a personal LinkedIn account, you can connect to the Social Poster tool to schedule posts for your timeline. LinkedIn profile can also be connected with Social Analytics to review your performance.

Instagram
If you have an Instagram Business page, you can connect it to the Social Poster and Social Tracker to schedule posts and track engagement besides your competitors. Just like with Facebook and LinkedIn, Instagram profiles can also be connected with Social Analytics.

YouTube
Connect your YouTube channel to the Social Tracker to track your channel’s engagement next to your competition.

All in One SEO (AIOSEO)
Coupled with Semrush, AIOSEO is even more powerful. Users now have the capability to assign Focus Keywords directly on a page or post using Semrush keyword data.

monday.com
This integration empowers you with real-time keyword insights while assigning and managing SEO, content marketing, and related tasks via monday.com.

Pagecloud
It is a drag-and-drop website builder that makes it easy for businesses and creators to quickly build attractive, effective sites. When integrated with Semrush, you can easily optimize your site for search engines without having to change platforms, switch between endless spreadsheets, or write any code.

Renderforest
Renderforest’s integration with Semrush brings the power of the Keyword Magic Tool directly to you when and where you need it most—so you can work a little SEO wizardry of your own. 

Scalenut
When you install the Semrush integration, you can leverage Semrush’s extensive keyword and topic data—all without leaving the Scalenut interface. Scalenut is an AI-driven content writing platform that allows you to create content quickly and scale your output.

SurferSEO
Connect your Semrush account with your Surfer account. Receive weekly insights into which backlinks your competition has recently acquired! Surfer is the Content Intelligence tool that lets you write, optimize, audit, research, and ideate SEO-friendly content with the help of AI—to help you grow your brand, organic traffic, and revenue.

Wix
This website-building platform has integrated with Semrush to provide easy-to-set-up SEO from the get-go. By synchronizing a small part of Semrush’s powerful keyword research capabilities, Wix website owners or managers can start targeting audiences from the moment they launch their website.

Quickblog
It is a cloud-based app that allows businesses, creators, and agencies to create SEO-ready blog content for their websites. With this integration, you can leverage Semrush’s keyword research data to access crucial SEO metrics and further boost your chances of ranking.

Zoho
Zoho Analytics is a business intelligence and analytics tool that enables you to gain insights from your business data using its advanced reporting and analysis features. With this integration you can build reports and dashboards to track key project metrics with Semrush data. 

Semrush offers a growing suite of AI-powered tools and features designed to enhance the effectiveness and efficiency of your workflows. New AI capabilities are continually being added to help you work smarter and achieve better results.

The AI SEO Toolkit analyzes your brand’s presence across AI platforms such as ChatGPT, SearchGPT, Gemini, and Perplexity. It helps you refine your business strategy and product positioning for better ROI—without the need for manual analysis.

The SEO Toolkit includes a variety of AI-powered features to support your content and keyword strategy. From identifying top-performing non-branded topics to forecasting traffic and visibility, and assisting with content creation and editing, these AI-driven capabilities help make smarter, data-driven decisions and enhance SEO performance.

The Content Toolkit—a suite of tools that supports you from content ideation to publishing, with competitive insights, trend analysis, and AI-powered writing assistance.

The Social Toolkit includes a variety of AI-powered features designed to accelerate every stage of your content production process. From generating impactful, on-brand posts to delivering trend-driven content ideas and performance insights, AI helps streamline your workflow, optimize your strategy, and keep your social presence fresh and engaging.

The Local Toolkit offers a range of AI-powered features designed to enhance your visibility and engagement on Google Business Profile. From AI-assisted post creation and scheduling to smart review response suggestions and automated replies, these features help keep your profile active and customer-focused. Additionally, AI-driven keyword recommendations for tracking Google Maps rankings support a smoother local SEO workflow.

My Reports—generate Brief or Detailed summaries for quick, insightful interpretation of your report data with the AI Summary Widget.

Additionally, you'll find various apps in the Semrush App Center that come with AI-powered features. Explore them in more detail in the App Center collections.

Wordpress
Similar to Google Docs, you can connect the SEO Writing Assistant to WordPress to evaluate your content as you create it within the WordPress CMS.

Additionally, the AI Article Generator allows you to publish content directly to WordPress once you're satisfied with the generated article.

Trello
Site Audit, On Page SEO Checker, and Topic Research can all send tasks to a Trello board. Read the details here.

Zapier
Your Zapier account can be connected to your Site Audit campaign to solve specific tasks outside of the usual Site Audit functionality, such as сreating a task in Asana, Monday, Jira, and other services, sending leads to Salesforce or Hubspot, or auditing a domain opened in a browser without entering Semrush.